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It has been suggested that the combination of these three products were responsible for the creation of the desktop publishing market.
The Macintosh was particularly powerful in the desktop publishing market due to its advanced graphics capabilities, which had necessarily been built in to create the intuitive Macintosh GUI.
By the end of 1970's, Apple had a staff of computer designers and a production line.
The company introduced the Apple III in May 1980 in an attempt to compete with IBM and Microsoft in the business and corporate computing market.
Apple's first product, the Apple I, invented by Apple co-founder Steve Wozniak, was sold as an assembled circuit board and lacked basic features such as a keyboard, monitor, and case.
The owner of this unit added a keyboard and wooden case.
In August 2011, Jobs resigned as CEO due to health complications, and Tim Cook became the new CEO.
Two months later, Jobs died, marking the end of an era for the company. company to be valued at over US0billion for the 2017 fiscal year.
It again saw success and returned to profitability.
due to its high price and limited range of software titles.